East London is generally defined as the seven boroughs east of the City of London, that are north of the River Thames; Tower Hamlets, Barking and Dagenham, Hackney, Newham, Waltham Forest, Redbridge and Havering. This area includes the postcode districts E1, E2, E3, E4, E5, E6, E7, E8, E9, E10, E11, E12, E13, E14, E15, E16, E17, E18, E20, E77 and E98, and is home to approximately 1.9m residents.

Some definitions of East London also include the South London boroughs of Greenwich, Bexley and Lewisham. Hoxton in Shoreditch is also considered part of East London, although it lays within the N1 postcode area.

East London has an abundance of local, national and international transport links with railway and underground stations including Stratford, Stratford International, Liverpool Street, Hackney Central, Mile End, West Ham, Dalston Junction, Bethnal Green and Woodford. East London is also serviced by City Airport, which is less than 30 minutes form the City and alongside Stratford International Train Station, provides access to the rest of Europe.

East London was heavily damaged in the Second World War, so post properties in the area are spacious post-war dwellings, with lots of loft-style warehouses and new build apartments.

Housekeep has hundreds of trusted local cleaners available in the East London area, including in Shoreditch, Mile End, Stratford and Hackney.